Invest Smarter with Swell: Invest and Make a Difference‎

Update: Why did Swell shut down? Swell was not able to achieve the scale needed to sustain investment independent operations. As a result, Swell closed its doors on August 30, 2019. They hope those clients who joined Swell will continue to support socially- and environmentally-responsible companies.

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Quick Take:

If your goal is to invest with a cause and you don’t have huge investment funds available at your disposal, Swell Investing can be one of the best options for you. But if you are looking to invest in more diversified portfolio Swell may not work well for you.

Even though Swell Investing shut down, you can continue to read our Swell Investing review to see what they previously offered.

About Swell Investing:

  • Invest in fast-growing companies that are changing the world.
  • High growth potential and simple to get started.
  • Invest and make an impact with as little as $50.
  • Choose Your Portfolio Mix: clean water, green tech, renewable energy, zero waste, disease eradication, and healthy living.

Swell Investing Review

Have you ever thought about where the money you invest goes and what it supports? Have you considered making an investment not just for gaining profit but want to see it as an opportunity to make a positive impact through socially responsible investing practices?

If your answers are yes to the questions above you might want to know about Swell Investing. Basically, the company’s goal is to invest your money in impactful companies dedicated at making the world a better place and supporting environmental efforts for sustainability.

Read on to find out what sets Swell Investing apart from other robo investment advisers in this Swell Investing Review. Then you can make an assessment if this is the right robo advisor for you.

About Swell Investing

Launched in 2016, Swell is an investment company based in Los Angeles and is backed by Pacific Life which is a company with 150 years of financial services experience.

As an impact investing platform, Swell provides an investment option for investors who want to participate in SRI or Sustainable, Responsible and Impact Investing. It supports companies centered on clean water, disease eradication, healthy living, green technology, renewable energy and zero waste causes.

Swell uniquely allows investors to choose the portfolios they want to put their resources in and how much they would want to allocate for each of them. Best for hands-off investors and those who have fewer funds for investment, Swell provides an investment opportunity for starters with a minimum investment of $50.

How Does Swell Investing Work?

Swell Investing Review

Swell serves as your investment advisor. It lets you select from available portfolios managed by the platform. To be a qualified Swell investor, you must be 18 years old or above and have a US citizenship or residency status.

You’ll be required to key in relevant information upon signing up. Then you pick for your preferred portfolios and connect your bank account (checking account or savings account). If you’re a Swell investor, you will own individual stocks rather than ETF’s or mutual funds. You won’t be paying for yearly expense ratios but you’ll have to pay for an annual fee amounting to 0.75% of your investment balance.

Swell Investing Fees

Swell Investing fees are flat, fair, and inclusive. You will pay 0.75% annually on your balance.

Swell requires an initial minimum account balance of $50. They won’t penalize you if market performance causes your account to dip below $50, but if you choose to withdraw an amount that will take your account below the minimum, they will ask you to either skip the withdrawal or close your account instead.

If all you ever do is put in your first $50, your annual fees will be approximately  $0.37 ($50 x 0.0075= $0.37).

The Pros and Cons of Swell Investing

Following are the list of the advantages and drawbacks of Swell Investing worth considering.

The Pros of Swell Investing

  1. Ideal if you want to participate in Socially Responsible Investing
  2. Low initial deposit which is attractive for those starters and small investors
  3. No burdens from trading fees and trading commissions
  4. Ease of use and algorithms designed based on impact and performance

The Cons of Swell Investing

  1. When compared to other robo advisors platform, Swell’s annual management fee of 0.75% is relatively more expensive
  2. Swell is not backed by tax loss harvesting function
  3. Lack or portfolio diversity

Swell Investing Summary

If your goal is to invest with a cause and you don’t have huge investment funds available at your disposal, Swell Investing can be one of the best options for you. But if you are looking to invest in more diversified portfolio Swell may not work well for you.

Invest in high-growth companies solving global challenges.

More ways to invest:

Brian Meiggs
Brian Meiggs is the founder of My Millennial Guide, where he’s been helping readers take control of their money for over a decade. As a seasoned personal finance writer and entrepreneur, Brian shares practical strategies on saving, investing, and building wealth through side hustles and smart financial habits. His work and insights have been featured in Business Insider, Entrepreneur, Yahoo Finance, and other major publications. Brian’s mission is simple — to help everyday people make smarter money decisions and create financial freedom for themselves.
If your goal is to invest with a cause and you don’t have huge investment funds available at your disposal, Swell Investing can be one of the best options for you. But if you are looking to invest in more diversified portfolio Swell may not work well for you.Invest Smarter with Swell: Invest and Make a Difference‎